Social Content
Christy Sports Social GIFs
During my onboarding at Christy Sports, there were a few weeks before a new cycle of GTM campaign promos began, and I had little to work on. Eager to showcase my skills, I connected with the Social Media Manager, who had long been dreaming of custom GIFs to utilize throughout her social platforms.
I led the charge and developed a suite of custom, stoke-fueled GIF animations, and set up a company Giphy account so our followers could utilize them too, encouraging organic brand promotion through stories.
Want to see for yourself? Search “Christy Sports” on the stickers feature on Instagram stories.
Developed during my role as a Graphic Designer for Christy Sports.
Hearthstone Creative Social Content
A large part of my marketing strategy for my business, Hearthstone Creative, revolves around building an audience with organic content. I’ve developed my following mainly on Instagram, Pinterest and Threads, and cross-utilized content for other platforms such as LinkedIn. Below are some of my top performing pieces of content (carousels).
GWBS Social Templates
We developed a suite of 25 different Canva layouts for a variety of uses to streamline GWBS’s regular social requests. These layouts incorporated branded elements to look cohesive but unique to the GWBS brand, and many were movement-oriented to help the content to stand out on their audience’s social feeds.
Developed while working at Baretz+Brunelle as Associate Designer, with creative oversight from the firm’s senior team.
Blickstein Group LDO Survey Promotional Graphics
BGI hired me to design and promote their annual LDO survey. I created a unique lockup to bring cohesion to all materials promoting the survey and final report, providing instant recognition to audience members.
